Beatlers Writing Tools: 1962 to 1970

Since designing and product development is what we do and what we specialize in, we wanted part of this project to use designs that we had completely developed on our own and to avoid using anything that had ever been used or seen before. The direction that we decided to pursue with this approach was to develop nine pens: One for each of the years that The Beatles were together. The concept behind these nine pen designs was for each one to be evocative of the look and feel of each year, as well as their personal transformation as time passed, including their hairstyles, clothes and their maturing attitude which, at the time, directly influenced all of us.
The pens begin with "1962" portraying the fresh faced lads as the world first saw them and through each year thereafter. This includes their first US tour, their parallels to 60s fashion, their colorful psychedelic explorations, all the way to the last design,"1970", when they went their separate ways.
This last design,"1970". which was designed by Rod Dyer, is meant as a metaphor of their break up expressed by placing each of them in separate white circles on a black background. Each pen is handmade, and packaged in a beautiful black wooden box.